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What We Do

ICP Marketing is a full service digital marketing department based in southeast Manitoba, offering services in Winnipeg & surrounding communities. Our goal is to partner with growing businesses like yours so you can focus on what you do best, as we focus on what we do best.

The most important question when it comes to marketing is “who is it for”?

Understanding your Ideal Customer Profile (ICP) will greatly help the efficiency in your marketing, in both time and finances.

What is an Ideal Customer Profile (ICP)?

ICP Marketing Services

Real Estate Video & Photography

In today’s digital age, where online searches play a pivotal role in the real estate buying or renting process, high-quality visual content has become essential for effectively marketing properties and engaging potential clients.

Your listing deserves to have the most visually appealing first impression possible.

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HDR Photography

Drone Photography & Video

Video Walkthrough

Aerial Drone Video & Photography

Drones enable capturing images and videos from unique vantage points that were previously inaccessible or required expensive equipment like helicopters or cranes. The aerial perspective offers a fresh and captivating view, allowing for stunning shots and the ability to showcase landscapes, architecture, and events in a new light.

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Real Estate

Special Events

Promotional Marketing

Corporate Headshot Photography

Professional headshots play a vital role in today’s digital world. Investing in a high-quality headshot can make a significant difference in how others perceive and engage with you and your team.

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Staff Pages

Business Cards

Social Media

Brand Identity & Strategy

A well-defined brand identity and strategy helps build brand recognition, foster customer loyalty, and drive customer preference in a competitive market. They provide a framework for consistent brand communication and guide decision-making to maintain a strong and cohesive brand image over time.

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Style Guide

Brand Strategy

Ideal Customer Profile (ICP)

Digital & Traditional Content Creation

Digital and traditional content can both be an integral part of your messaging, each with its own characteristics and mediums. Depending on your target audience and their preferences, marketing objectives and the nature of the content itself, we will help you determine the best approach to getting your messaging across.

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Photography

Video Production

Graphic Design

Website Design & Administration

Having a visually appealing and user-friendly website plays an important role for any business. A website designed with form, function and optimization as key elements will be a positive experience for both people and search engines alike.

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WordPress

Content Updates

Google Analytics

Social Media Management

Successful social media management requires understanding your target audience, crafting compelling content, fostering engagement, and continuously analyzing performance to optimize strategies. It helps you leverage social media as powerful marketing and communication channels to connect with your audience, enhance brand awareness, and achieve your business objectives.

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Content Creation

Target Audience

Performance Tracking

Newsletters & Email Blasts

Communicating with your customers and audience is key. Newsletters and email blasts are effective in reaching and engaging with those that want to stay informed on current and future happenings related to your business.

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Newsletter Creation

Conversion Focus

CASL Compliancy

Paid Advertising

Paid advertising can be an effective way to increase your visibility, drive website traffic, generate leads and boost sales. It allows you to target specific audiences, and track and measure the impact of your advertising efforts. Paid advertising campaigns require strategic planning and a thorough understanding of your target audience