We Help Businesses Grow With Strategy, Creativity, and Technology

ICP Marketing is a Winnipeg-based creative and digital marketing agency helping businesses across Canada build stronger brands, improve visibility, and generate measurable growth.

We combine strategic thinking with design, content, and performance marketing to help organizations connect with the right audiences and move forward with clarity.

Meet Ian Peters

Founder and Owner of ICP Marketing

ICP Marketing was founded and is led by Ian Peters, a marketing professional, creative producer and educator with experience across strategy, content, design and digital marketing.

Ian works directly with clients to understand their businesses, identify the opportunities that can make the greatest difference and guide the work from strategy through execution. His experience includes brand development, websites, search engine optimization, paid advertising, social media, email marketing, graphic design, photography, video production and drone media.

This broad perspective allows Ian to consider how every part of a company’s marketing works together. Rather than looking at a website, campaign or piece of content in isolation, he helps clients make decisions that support their larger business goals.

In addition to leading ICP Marketing, Ian teaches university-level courses in Digital Content and Storytelling, Digital Design Tools and Advanced Design Tools. Teaching allows him to share practical industry experience while staying closely connected to evolving creative technology, communication methods and the ways businesses reach their audiences.

Personal Leadership With Flexible Expertise

ICP Marketing is founder-led, giving clients direct access to the person responsible for the strategy, creative direction and standards behind their work.

When a project calls for additional expertise or capacity, ICP works with trusted creative and technical collaborators. This flexible approach allows the right people to contribute based on the needs of each assignment while maintaining consistent direction, communication and quality.

Clients receive the personal attention and accountability of working directly with the agency’s owner, supported by the ability to expand the resources involved as projects and relationships grow.

How We Work

We believe marketing works best when it starts with clarity. Before recommending services or creating materials, we focus on understanding the business, the audience and the goals behind the work.

Strategy First

Every project begins with understanding your business, ideal customer profile, competitive landscape and what success should look like.

Integrated Creative

Branding, websites, photography, video and visual content are developed with the larger marketing strategy in mind. This helps every piece support a clear and consistent brand.

Growth-Focused Execution

Search engine optimization, paid advertising, social media and email marketing are aligned around measurable goals rather than treated as disconnected activities.

Some clients come to ICP Marketing for a single important project. Others rely on us as an ongoing marketing partner, providing support across multiple areas as their needs evolve.

What We Do

ICP Marketing provides a connected mix of strategy, creative production and digital marketing services. Each engagement is built around the client’s priorities, whether that means addressing one immediate need or developing a longer-term marketing relationship.

Brand Strategy

Creative Production

Growth Marketing

Who We Work With

We partner with businesses and organizations that value strong communication, dependable service and thoughtful creative work.

Our clients include:

Professional service firms
Construction and trades companies
Real estate professionals and teams
Manufacturing businesses
Healthcare organizations
Educational organizations
Corporate and nonprofit teams
Locally owned businesses

Whether you need assistance with one important project or ongoing support across several areas of your marketing, ICP can develop an approach around your goals, resources and stage of growth.

Winnipeg-Based. Serving Businesses Across Canada.

ICP Marketing is based in Winnipeg, Manitoba. Our photography, video and in-person creative production services support organizations throughout Winnipeg and surrounding communities.

Our strategy, branding, website, content and digital marketing services are also available to businesses and organizations across Canada.

Let’s Build Something That Grows Your Business

If you are looking for a marketing partner who can understand the full picture and help turn your ideas into action, we would be glad to learn more about your business.

Let's Talk

hello@icpmarketing.ca